Bobby Thompson 2018 BTCC Racing Driver

Bobby Thompson's management team approached VOX Digital in 2017, to design and develop a website in readiness for Bobby's Inaugural year in the 2018 British Touring Car Championship.

The Challenge

Bobby had risen through the ranks of the racing leagues at a pace over the last few years, while his existing website had offered a suitable profile for him, the Bobby Thompson brand now required a much more professional website, both for him and for his sponsors.




The Approach

Working in partnership with Bobby's management team, we designed a solution that offered Bobby and his sponsors a platform that showed off both his skills as a driver (via imagery and video) plus a platform that meant his sponsors had a great place to promote themselves.

The Solution

The end result is an interactive solution that works for Bobby, his fans and sponsors alike. Working together, we have been able to provide a visually compelling website and marketing campaign that has allowed Bobby and his team to concentrate on the important job of racing.







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If you like what you see how we would approach your next website then please do get in touch.
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